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What's going on

What´s Going On - mitä tapahtuu New Yorkissa, Tallinnassa, Moskovassa, Parisissa tai missä tahansa!

Tässä osassa saittia pääset matkalle maailman ympäri.
Juttuja kirjoittavat kansainväliset branditoimittajamme.

Merkillä on väliä. Kaikkialla!

What’s going on in New York City, Tallinn, Moscow, Paris or wherever!

This section takes you around the world with stories covered by our global brand correspondents.

Brand Matters. Everywhere.



Who wants to be a billionaire?


About a month ago I was flying from Riga to London and had an interesting conversation about everything in the world with Australian woman sitting next to me. She was complaining that in the most expensive district of London, where she had an apartment, the price for property had raised 20% up because of Russians who are raising the demand for property. Russians in London are called New Arabians, because of their passion for spending money, and the amount of money that they can spend. The small percentage of the whole population of Russia who has some piece of tasty “oil & gas” pie, spend the money crazily and passionately.

The Millionaire Fair was held for the first time in Amsterdam three years ago. It has won the reputation of one of the most respectable exhibitions devoted to the world of luxury. Organizers of the fair consider Russia to be a very perspective market for luxurious goods and therefore chose Moscow as a hosting city.



Only for 30 euros and the price of a tuxedo rental, you could attend this year’s Millionaire Fair, which was taking place at Moscow’s Crocus Expo Exhibition Center on October 27-30. The event, founded by Gijrath Media Group in the Netherlands and brought to Moscow last year together with Independent Media, the parent company of The Moscow Times, brings together purveyors of luxury products (word has it that a private island was sold at last year’s event) with the wealthy, soon-to-be-wealthy, and simply curious visitors.

Over 200 prestigious companies and brands took place at the Millionaire Fair in Moscow, including Bvlgari, Bentley, BMW, Cartier, Fairline, Jaguar, Remy Martin, Mercedes, Mont Blanc, Porsche, Riva, Rolex, Sony, Starline, Wolford, luxury boat producer Timmerman Yachts, and Wedgewood, a chinaware manufacturer that had been supplying the British Royal Family with tea sets for the last two centuries. Other companies offered everything from artificially intelligent Jacuzzis to bodyguards, from ostrich-sized Faberge eggs and 100-carat diamonds to elite property and islands, clothes and underwear.

The main sponsor of the event, Martini, presented to the audience an exclusive luxury drink Martini Terrazzo. Especially for the Fair, Philip Morris company had produced extra-premium version of the Parliament brand. The new cigarettes were available only at the show.

Guests were impressed by the performance; some of them did not even feel well because of what they could see at the show: one of the female visitors was hospitalized with “luxury shock.”

According to organizers, nearly 40,000 guests visited the event this year.

Julkaistu 28.12.2006

25.1.2007 Astonishing autumn weekend in Riga! Part 2
18.1.2007 Astonishing autumn weekend in Riga! Part 1
28.12.2006 Chapurin - The Art of Fashion
28.12.2006 Who wants to be a billionaire?
21.12.2006 Christmas & New Year Fever
7.12.2006 Moscow Fashion Week
16.11.2006 From PRAVDA to PRADA
9.11.2006 Shopping tour to Florence
26.10.2006 Fornarina
19.10.2006 2 Capitals – one thing in common
12.10.2006 I Know What You Did This Summer
28.9.2006 Iceland Airwaves ja Reykjavik-vinkkejä
21.9.2006 Welcome to the “Mother of Slavic Cities”
31.8.2006 Miss the extreme feelings? Then you are welcome to Saint-Petersburg.
10.8.2006 Eating With the View, Part II - The Northern Capital
20.7.2006 When the White Night Comes - Jump Into the Fire!
29.6.2006 Playing with Fire
8.6.2006 Eating With the View
20.4.2006 Gorgeousness and poverty - Fashion A-la-Russ
30.3.2006 Alive Corner – a touch of the Moscow underground
16.3.2006 Thoroughly Engrossed In Crazy St. Petersburg
9.3.2006 Nobody Writes to the Colonel
23.2.2006 Riga Fashion Week
16.2.2006 Discovering Helsinki…again! Part 3
2.2.2006 Discovering Helsinki…again! Part 2
19.1.2006 Discovering Helsinki…again! Part 1
29.12.2005 The Most Well-Known Estonian Fashion Designer
8.12.2005 Dedicated to shoe-freaks…
24.11.2005 Ways to make life more colorful and secret
17.11.2005 Art Point– a fresh glance at urban fashion
7.11.2005 Grand Opening!

 


 



 

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